Green Bubble Trouble How Apple Geniously Employs Dark Psychology With Imessage
If you, as an iPhone user, ever caught yourself thinking, “Green?! Ugh! It’s a lowly Android user!” you’ve been played like a fiddle — or better yet — a pawn in one of Apple’s most successful psychological marketing campaigns in its history. Hell, I’d even go as far as saying that the Cupertino-based tech giant’s iMessage color-differentiation strategy is pure genius. Color differentiation seems relatively innocuous. How could something as harmless and inoffensive as dissimilar hues cause such a stir?...